Tales Of The Sea

Packaging | Characters
Limited edition label concept for Bunnahabhain single malt whisky. Stripe communications & The Bunnahabhain distillery partnered with The Fishermen’s Mission charity challenged designers to come up with a new label for their 12 year bottle reimagining their trademark helmsman.
The brief was to put a contemporary slant on the brand’s longstanding identity based around their iconic travelling helmsman returning to the safety of the distillery on Islay. Part of the proceeds of the bottles went to the charity that helps families of fishermen lost or injured at sea.
My design comprised of main label which wrapped around the side of the bottle, neck label with the age of the whisky and small stickers.I worked on developing both the illustration, typography & graphic design.